
2023 Tax Season Updates Sponsorships
October- December
About Tax Season Updates
​The NATP fall/winter update workshop (Tax Season Updates) has been an industry mainstay for more than three decades. The tradition of preparing the nation’s tax professionals to take on the important job of guiding their clients through tax season is something more than 5,000 attendees rely on yearly.
All sponsorships have sold for 2023, please contact strategicrelations@natptax.com for other available opportunities.
Sponsorships
Virtual sponsor | SOLD
$5,000 total
Workshops will run Nov. 14-16 and Dec. 11-13. Reach: approx. 2,800
​Sponsorship includes
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(1) 20-minute demo presented live
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Ability to use polling to collect leads
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Your logo on NATP’s virtual workshop web pages
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Your logo on event confirmation emails sent to attendees
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Post-event email to all attendees with additional information about your product (you provide the HTML, NATP will deploy)
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Electronic flyer (PDF) included in attendees’ downloadable materials
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Flyer mailed to attendees who purchase a textbook
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About 50% of attendees order the book
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Sponsor provides 1,200 flyers with recommended size of 8” x 10.5” by Sept. 29 (larger flyers may be damaged during mailing)
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Demo Schedule
Tentative times, final times will be shared closer to the event
There is no expo hall for the in-person or virtual events. The attendee list will not be provided for any sponsorship.

In-person sponsor | SOLD
$8,000 total
Workshops start Oct. 23 and end the first week of December. Reach: approx. 3,000
​Sponsorship includes
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Your logo on NATP’s in-person workshop web pages
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Your logo on event confirmation emails sent to attendees
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Your advertisement in the front cover of the event’s textbook and e-book
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Your designed ad in the ad loops played at all 80+ locations
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Follow-up email to all attendees with additional information about your product (you provide the HTML, NATP will deploy weekly after workshops)
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Additional handouts included at each event (optional, cost of printing and shipping to NATP not included in sponsorship). NATP will work with on-site volunteers and instructors to assure that the handout is provided to all attendees.
There is no expo hall for the in-person or virtual events. The attendee list will not be provided for any sponsorship.
Attendee demographics
Our attendees are small business owners with typically 2-3 employees. While the main focus of their firm is typically tax preparation and tax consulting, many offer additional services (or are interested in offering) like payroll, bookkeeping, financial planning, insurance and tax representation.
About our attendees

Firm decision makers

50% hold a designation

Serve half-million taxpayers

Have 2-3 employees
Attendees offer services other than tax

Accounting

Payroll

Financial planning

Representation
Critical issues to our attendees

Security plans

Time management

Marketing their business

Adding new services
Cancellation policy
Payment must be received in order to secure your sponsorship. No refunds or cancellations will be provided. By sponsoring, you consent to use in NATP's promotional materials.